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28/3/09

40 Excellent Logos Created with Helvetica

It’s over fifty years old, it’s the most widely used font ever, and it has recently become the subject of its own movie.

We’re talking about the world’s most recognizable font: Helvetica. Its relevance in design through the years and even today seems unbeatable.

The appeal for a distinctive, professional and timeless typeface has never dwindled and it keeps gaining more followers day by day. Love it or hate it, with its multitude of styles and versions, Helvetica is here to stay.

From airlines, to car companies to the largest software company, Helvetica’s use in logos throughout the world remains as strong as ever. In this article we’ll take a look at 40 excellent logos created using Helvetica.

crateandbarrel

aa3

staples

americanapparel

lufthansa5

jeep

11267

toyota

postit

bmw

sears

target

microsoft

panasonic

tupperware1

britishgas

scotch

3m-logo

caterpillar

evian

skype

energizer

cvs

basf

oralb1

harley-davidson

jcpenney

olympus

kawasaki

national

dole

bellatlantic

tnf

agfalogo

gm

motorola

knoll

digital

mattel

blaupunkt